Communication & Marketing Professional
I’m a results-driven digital marketing leader with 20+ years of experience in higher education, tech, and hospitality. My career has taken me from luxury brands to Lockheed Martin’s Skunk Works. At Rollins College, I oversee digital strategy, web operations, and performance marketing. I excel at translating data into actionable insights, using analytics to optimize engagement, improve outcomes, and support strategic decision-making.
Recent Projects
Recommendations
"Laura is a veteran communicator, whip-smart strategist and consummate professional. As an early adopter, she has keen knowledge of, and experience integrating digital with traditional PR and communications strategies, and is a leading thinker in this area of PR. Laura’s insatiable thirst to learn and stay ahead of the digital curve – a nearly impossible feat – is of great benefit to her clients. We have collaborated for several companies, and each time, her steadfast dedication to providing value and results has inspired me. "
"Laura is an exceptionally talented marketing and communications employee. Her passion to make a difference was evident in every project she managed, and her ability to execute efficiently was demonstrated repeatedly during her time with our organization. Laura would be an outstanding addition to any winning team and will undoubtedly have a positive impact on marketing and communication efforts."
"I am truly impressed with her skills as a marketing and public relations professional. I've met very few people with the unique combination of intelligence, determination, professionalism, and innovation that she possesses. She is a natural leader, taking ownership and responsibility for projects both in her professional life and in the community, and her charisma is evident in the relationships she builds with her colleagues."
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